A picture’s worth a thousand words.
If you want to speak to my brain directly, give me a picture that tells me the story or at least gets my interest going.
I have a wonderful time pulling together images that either spark or speak to the idea, the story I’m sharing.
Best of all, using captivating images that tell your story make it more memorable.
Consider the tale of Snow White.
The image of a Crone bearing ripe red apples etches itself powerfully into our collective mind’s eye. We realize that everything might not be as shiny and wonderful as it seems. We employ our critical thinking, lest we be persuaded into folly or worse. We proceed with caution.
Likewise, using an image of Willy Wonka’s famed golden ticket
might inspire us to excitement, wonder, a sense of mystery, and a willingness to set out on adventure into new territory.
What images can you be using to tell the story of your art, skill, or offering? Please share!
In case you missed these other marketing Brain Pleasers:
Sequencing: One Byte At A Time
Over the years I’ve crafted a delicious recipe for joy and success online
It works like one of those great recipes where you can play with the ingredients for the rest of your life as long as you get the proportions right on what matters most. There are probably a million ways to make mac and cheese, including gooey smoked gouda, and cheddary baked versions. Yet, you can create a new one every week if you want, because the basic recipe, the formula, works: noodles, gooey cheesy stuff to bind them, seasonings, and heat. The trick is in doing it WELL… 🙂
If you’re looking at creating a global business and appreciate a playful, mythological perspective mingled with practical technical advice, I suggest you take my How To Sell Your Art Online course. It’s pays for itself almost immediately, it covers the basics, including the mental/emotional blocks most people experience, (and how to move through them!), and is the award-winning formula that works so well Wiley Publishing asked me to write a book about it for them.
Take A Look.
All my courses are money back guaranteed for any reason – for a year. So there’s nothing to lose but your time and profits… 😉
You’ll have everything you need to know and more to decide whether creating a global brand is for you and you’ll have a detailed recipe for how to do it.