A dear friend prominent in the Etsy community sent me this true “David and Goliath” story that demonstrates the power of online community.
Urban Outfitters, featuring “clothing, accessories, and apartment items,” appears to have ripped off the design of solo entrepreneur, Stevie K on Etsy.
This design-jacking by major brands has become a trend.
But when people with common interests band together, as the Etsy girls have here, even large corporations have to take notice and mend their ways if they don’t want to suffer the backlash of public opinion and resulting lost sales.
Have a look. It’s also amazing how word spread like wildfire online.